20-21 NOVEMBER, 2024Register now

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Boomi APJ Partner Summit

20-21 NOVEMBER, 2024 | SYDNEY, AUSTRALIA

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Partner Summit overviewAgendaSpeakersVenueSponsorsFAQs

Boomi is pleased to invite our valued Partners to join us at our annual APJ Partner Summit on Wednesday, 20 November, prior to the start of the main Boomi World Tour Sydney event taking place on Thursday, 21 November

This event will feature a full day of content, exclusively geared towards making our partners more successful. Join us to hear from Boomi’s Executive Leadership Team, industry experts and customers to learn more about our vision of shared success. A new feature of this year’s Summit will be technical and sales enablement tracks for all our partners, taking place on the morning of Wednesday, 20 November. See the agenda for more details.

In addition, there will be the opportunity to meet our product experts and network with the teams supporting our partner business in the Summit Expo.

The Partner Summit is free to attend, please register TODAY!

This year’s agenda*

Day 1 - 20 November, Partner Summit
Day 2 - 21 November, Boomi World Tour Sydney
08:00 – 9:00

Arrivals and Registration

9:00 - 12:00

Partner Enablement

These sessions apply to technical and sales roles and address the work necessary to solve real-world business challenges while imparting knowledge of in-demand Boomi solutions. Led by Boomi Technical & Sales Consultants, these sessions allow partners to discuss these critical areas with subject matter experts, equipping them to effectively engage with their customers and prospects and integrate these solutions into their current service offerings.

Boomi for SAP

This session will provide a technical review of the latest products and configurations that enable Boomi for SAP. We will also discuss effectively positioning these solutions for your customers and prospects to ensure their success. The session will conclude with a brief live demonstration of Boomi for SAP.

Agenda Items:

  • Boomi for SAP and Product Overview
  • Solution Positioning
  • Live Demonstration Integrating All Components

API Management

This session will feature a technical review of the new API Management (APIM) product offerings resulting from Boomi’s acquisitions of APIIDA and Mashery. Following the review, we will discuss strategies for differentiating APIM when positioning it with your customers and prospects for successful outcomes. The session will conclude with a brief live demonstration of the new Boomi APIM products.

Agenda Items:

  • Overview of New APIM Products and Roadmap
  • Solution Positioning Strategies
  • Live Demonstration Integrating Key Features

Practical AI

In this session, we will explore Boomi’s AI Framework and examine the AI agents within this framework to effectively position AI-powered solutions to customers and prospects. Attendees will receive a brief introduction to the currently available Boomi AI products, followed by an in-depth demonstration.

Agenda Items:

  • Overview of AI Framework and Products
  • Solution Positioning Strategies
  • Live Demonstration Integrating Key Features
12:00 - 13:00

Lunch

13:00 - 13:05

Welcome

13:05 - 13:35

Boomi/President Update

13:35 - 14:10

Partner Update

14:10 - 14:40

Unveiling Innovation: Partnering Up for the Future of AI, APIM and Integration

Join Boomi Chief Product and Technology Officer, Ed Macosky as he unveils the latest enhancements and innovative offerings in the Boomi platform, and discusses how partners can help shape the future of Boomi.

Ed will share insights into Boomi’s product roadmap, highlighting the exciting developments that lie ahead for the partner journey. Don’t miss this opportunity to gain exclusive knowledge about the future of the Boomi platform and how our industry-leading solutions can drive our partners’ success!

14:40 - 15:10

Enablement, Community & Partner Program Update

In this session Steve Westerman, Director Global Partner Enablement will provide an overview of the progress made over the past year regarding Boomi’s Partner Program, including updates on Enablement and the Learning Community. Furthermore, outline events and programs scheduled for the next six months to assist Boomi partners in strategically planning your growth.

15:10 - 15:30

Break

15:30 - 16:00

Go To Market Panel

16:00 - 16:20

Partner Awards

16:25 - 16:50

Partner Panel Session

16:50 - 17:00

Summary & Wrap

17:00 - 18:00

Networking Drinks

08:00 - 09:00

Registration & Connections Expo Open

Please be seated by 08:45

09:00 - 09:10

Welcome with Adam Spencer – Host and Event MC

09:10 - 10:00

Welcome & President Keynote with Arlen Shenkman, President, Boomi with special guests

10:00 - 11:00

Guest Keynote with Sarah Walsh, Head of AFC Women’s Asian Cup 2026 Office and Former Matilda

Power of Connection

Join Sarah as she shares insights and experiences from her pivotal role in hosting the most commercially successful FIFA Women’s World Cup to date. Sarah will discuss how the Matildas shattered attendance and viewership records, including drawing over 11 million viewers during the semi-final against England, making it the highest-rated TV program of all time in Australia. Learn how Sarah’s leadership has driven connected growth and effective integration of strategies, contributing significantly to the success and future of women’s football on a global stage.

11:00 - 11:30

Morning Tea Break

11:30 - 12:30

Product Keynote with Ed Macosky, Chief Product and Technology Officer, Boomi with Special Guests

Unveiling Innovation: The Future of Boomi and the Power of AI Integration

Join Ed as he unveils the latest enhancements and innovative offerings in the Boomi platform. Discover how Boomi is seamlessly integrating AI capabilities to empower organisations in their journey towards efficiency and digital transformation.

Ed will share insights into Boomi’s product roadmap, highlighting the exciting developments that lie ahead not only around AI, but for API management and data management, and how they will equip businesses to navigate the evolving landscape of modern integration.

12:30 - 13:00

Diamond Sponsor Customer Session

13:00 - 14:30

Lunch & Connections Expo

14:30 - 17:00

Deep Dive Breakout Sessions:

  1. API Management
  2. AI
  3. Data Hub
17:00 - 17:30

A celebration of our Customers – Awards Ceremony & Panel Discussion

17:30 - 17:40

Closing Remarks from Arlen Shenkman, President, Boomi

17:40 - 18:40

Networking Drinks Reception & Connections Expo

*All times & inclusions subject to change.

Speakers Spotlight

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Arlen Shenkman
President
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Arlen Shenkman

President

Arlen is a global technology executive with more than 25 years of experience leading high-growth businesses, driving financial and capital management strategies and business development, incubating new business models, and overseeing investments, and mergers and acquisitions at multi-billion dollar public enterprise software companies.

He formerly served as EVP and CFO of Citrix Systems, Inc., and prior to Citrix held multiple executive roles at SAP, including EVP and Global Head of Business Development and Ecosystems, CFO of SAP North America (SAP’s largest business unit), and Global Head of Corporate Development. He was a principal architect of SAP’s rapid transformation into a cloud company.

In his role at Boomi, Arlen oversees Finance, HR, IT, Legal and leads initiatives focused on operational excellence, corporate development, mergers and acquisitions, strategic partnerships, board relations, and preparing Boomi for its next stage of growth.

Arlen has a J.D. from the University of Miami School of Law, an M.B.A. from the Fox School of Business at Temple University, and a bachelor’s degree in political science from George Washington University. He has also completed the London Business School’s Corporate Finance Program. A Philadelphia Business Journal 2024 Corporate Leadership Awards Honoree, Arlen serves on the Boards of Directors of Commvault [NASDAQ: CVLT] and AspenTech [NASDAQ: AZPN] and as a director on the Pennsylvania Academy of Fine Arts board of trustees.

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Ed Macosky
Chief Product and Technology Officer
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Ed Macosky

Chief Product and Technology Officer

Ed Macosky is the Chief Product and Technology Officer at Boomi (CPTO). He has more than 20 years of experience building high performing agile teams, designing and launching new software and service products, solution delivery and customer retention. Ed works to establish and execute Boomi’s product vision and roadmap – delivering an intelligent, flexible and scalable integration platform that accelerates business outcomes by making information, interactions and innovations flow faster.

Prior to joining Boomi in early 2019, Ed spent almost five years at Oracle, where he served as Vice President of Middleware/PaaS DevOps & Release Engineering. Prior to Oracle, he spent some time at Dell. In addition, starting in 2003, Ed spent more than seven years at Boomi during the formative years of the company.

Named one of the Top 25 Software Product Executives of 2022, Ed studied Information Technology at Penn State and holds two U.S. patents for integrating software systems.

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Dan McAllister
Senior Vice President of Global Alliances and Channels
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Dan McAllister

Senior Vice President of Global Alliances and Channels

Dan brings over 25 years of demonstrated success developing and executing partnership strategies that drive ecosystem growth and revenue. He is responsible for leading Boomi’s global channel and alliance programs, which include identifying and cultivating strategic partnerships to help drive sales, expand the company’s reach, and grow its business through win-win relationships with the partner community.

Prior to Boomi, Dan led global teams and achieved industry-leading growth at Salesforce, MuleSoft, Box, NetSuite, Crystal Decisions, and SAP.

Dan holds a BS from Clarkson University and a MBA from Hofstra University.

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Steve Westerman
Director Global Partner Enablement
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Steve Westerman

Director Global Partner Enablement

Steve brings 25+ years of experience building consulting teams and implementing digital transformation solutions for Fortune 500 companies. He is responsible for leading Boomi’s global partner enablement vision, which includes defining the journey, developing programs that support the partner ecosystem and ensuring that both sales and technical knowledge are imparted within our partners. Prior to Boomi, Steve led customer deployments and developed impactful enablement programs at Salesforce, Vlocity, C3.ai, Saba Software and Siebel Systems. Steve holds a BS and MS from UCLA in Atmospheric Sciences.

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David Irecki
Chief Technology Officer for APJ
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David Irecki

Chief Technology Officer for APJ

David Irecki is the Chief Technology Officer (CTO) for Asia Pacific / Japan (APJ) at Boomi, a category-leading, global software as a service (SaaS) company with more than 20,000 global customers and a worldwide network of 800 partners.

As CTO, David leads the region’s efforts in advocating and evangelizing the future of artificial intelligence (AI) in business with intelligent integration and automation. He is instrumental in helping organizations across the APJ region thrive in the digital age and on their AI journeys.

David is an IT veteran with over 20 years of experience in the enterprise integration and embedded computing markets. David joined Boomi in June 2015 as the first Solutions Consultant in APJ. Prior to Boomi, David worked for MuleSoft, where he led the APJ Solutions Consulting team.

David is a graduate of New Zealand’s Massey University, majoring in Information Engineering.

Venue

Hilton Sydney

488 George Street

Sydney, 2000

Website | View Map

Located in Downtown Sydney

Hilton Sydney is located in downtown Sydney’s central business district, minutes from notable shopping and attractions such as The Galeries, Sydney Tower Eye, and Queen Victoria Building.

Event Attire:

Business Casual

Transportation:

If you arrive by car, program 255 Pitt Street into your navigation system and access the hotel via Pitt Street.

Hilton Sydney is approximately 30 minutes from Sydney’s International and Domestic Airports, and 100m/328ft from Town Hall Railway Station.

The Queen Victoria Building Light Rail stop is located on the doorstep of Hilton Sydney, providing direct access to both Circular Quay and Chinatown.

Parking:

Please note that the hotel does not offer self-parking. The nearest public car parks are: Secure Parking (underneath the hotel) or next door at Wilson Parking

Valet Parking:

AU$95.00

Accommodation:

Boomi APJ Partner Summit and Boomi World Tour Sydney 2024 is taking place at Hilton Sydney (488 George Street, Sydney, 2000).

Please note that Boomi does not have a room block, so if you require accommodation, we encourage you to book a hotel as soon as possible.

Want to sponsor Boomi World Tour Sydney?

Are you ready to unlock a world of opportunities? Boomi World Tour Sydney is taking place at the same location on 21 November, where customer relationships are built, ideas are exchanged, and partnerships are forged. Don’t miss the chance to connect with key decision-makers and influencers. Take your Boomi business to new heights by becoming a sponsor.

  • Make Connections: Meet customers and prospects, business decision-makers, IT professionals and developers looking for integration and automation solutions. Network with Boomi executives, partner management and technical expert users.
  • Showcase Your Solutions: Showcase your solutions, products, and services at the Connections Expo and throughout the conference. Engage directly with attendees to demonstrate the unique value of your offerings.
  • Accelerate Your Success: Grow your business throughout the year with the inspiration and connections captured in two action-packed days.

Interested in becoming a sponsor? Contact us at apj-sponsor@boomi.com

Partner FAQs

When and where is Boomi APJ Partner Summit 2024?

This year the Boomi APJ Partner Summit will be held on Wednesday 20th November 2024 in Sydney, Australia.

When and where is Boomi World Tour Sydney 2024?

This year the Boomi World Tour Sydney 2024 will be held on Thursday, 21th November 2024 in Sydney, Australia.

Can I also reserve a spot for the Boomi World Tour Sydney 2024?

We recommend registering for both events—the Boomi APJ Partner Summit 2024 and Boomi World Tour Sydney 2024—for the complete experience. For partners wishing to attend Boomi World Tour Sydney (Day 2), it is mandatory that you register and attend the Boomi APJ Partner Summit (Day 1).

Hilton Sydney Hotel

488 George Street, Sydney, 2000 Sydney, Australia

Hotel Website & View Map

tel: +61 2 9266 2000

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Do I need to register for particular sessions as part of the registration process?

Partners are invited to attend the whole day including partner enablement and the Partner Summit.

Will refreshments and lunch be provided?

Yes. Refreshments and a light lunch will be offered. Please indicate upon registration if you have any dietary requirements.

Can I register onsite?

Please register in advance.

What is the dress code?

The dress code for Boomi APJ Partner Summit 2024 is business casual.

Have additional questions?

Contact us