Privacy Statement

TRUSTe European Safe Harbor certification

Boomi, Inc. (“Boomi,” “we,” “us,” or “our”) has created this Privacy Statement because we know that you care about how information you provide to us is used and shared. Boomi is part of the Dell group of companies. Our privacy practices set forth here reflect Boomi’s activity as a data controller.  This Privacy Statement applies only to the website (our “Website”) and does not apply to those Dell subsidiaries (our “corporate affiliates”) that have published their own privacy and security statements or Business Partners (as defined below); or to any other third parties, even if links to their websites are on our Website. We recommend that you review the privacy statements of the other parties with whom you interact.

For purposes of this privacy statement, “Business Partners” means subcontractors, vendors or other entities with whom we have ongoing business relationships to provide products, services or information. “Personal Information” means information that can identify you, such as your name, telephone number and email address.


  • The Information We Collect
  • The Information We Automatically Collect
  • Information from Third Party Sources
  • Information We Process on Behalf of Our Customers
  • How We Use Personal Information
  • How We May Share Personal Information
  • International Transfers
  • Your EU Data Protection Rights
  • Selecting Your Communication Preferences & Accessing Your Personal Information
  • How We Secure Your Personal Information
  • Collection and Use of Children’s Personal Information
  • Cookies and Similar Technologies
  • Social Media Widgets
  • Link to External Websites
  • Blog/Forum
  • Changes to this Privacy Statement
  • Data Representative
  • Contacting us



When you use our Website, we may collect information you choose to provide about you and your company, which may include your company name, your name, title, e-mail address, postal address, and telephone number.  Forms that you choose to complete will indicate whether information requested is mandatory or voluntary.  If you make a purchase, we may ask for your credit card number and billing information.



We may automatically collect behavioral and usage information about your visits to our Website, including the pages you view, the links and advertisements you click, search terms you enter, and other actions you take in connection with our website and services. We may also collect certain information from the browser you use to come to our website, such as your IP address, device identifier, location data browser type and language, access times, the Uniform Resource Locator (URL) of the website that referred you to our website and the URL to which you browse away from our site if you click on a link on our site.


We may obtain information about you from third party sources such as public databases, our Business Partners, joint marketing partners, social media platforms, and from other third parties.  Examples of the information we may receive from other sources include: page-view information from some Business Partners with which we operate co-branded services or joint offerings, and credit history information from credit bureaus.  We may use the information to better understand you to enhance our ability to provide relevant marketing, products and services to you and to help prevent and detect fraud.



In the course of using our products and services, Boomi customers and their end-users may choose to integrate data that contains personal data of their individual customers . The information our customers and their end-users integrate through the  Boomi services  is processed by Boomi purely on behalf of the customer at the customer’s sole discretion and direction.  Boomi’s privacy practices for these instances of processing will be governed by the contract that we have in place with our customers, not by this Privacy Statement.

Boomi has no direct relationship with the individuals whose personal data it processes through our cloud-based integration called AtomSphere and Boom MDM. If you have any questions or concerns about how such information is handled or would like to exercise your rights or interests with respect to such data, you should in the first instance contact the person or entity (i.e the data controller) who has contracted with Boomi to use the Boomi service to host or process this information (e.g. your employer). They control the personal information in these cases and determine the security settings within the account, its access controls and credentials. We will, however, provide assistance to our customers to address any concerns you may have, in accordance with the terms of our contract with them.



Boomi may use your Personal Information to:

  • Deliver the products and support or carry out the transactions you have requested;
  • Send communications to you, such as your transaction status (for example, order confirmations), information about products and services available from Boomi and its corporate affiliates, event announcements, important product notices including those announcing changes to our terms or policies, promotional offers and surveys;
  • Advertise and market Boomi products and the products of our corporate affiliates by, for example, delivering targeted ads on this and other web sites, analyzing the effectiveness of ads, and determining whether you would be interested in receiving offers about new products or services;
  • Administer, customize, personalize, analyze and improve our products, services (including the content and advertisements on our Website), technologies, communications and relationship with you;
  • Enforce our conditions of sale, our Website terms and/or separate contracts (if applicable) with you;
  • Prevent fraud and other prohibited or illegal activities;
  • Protect the security or integrity of our Website, our business, or our products or services; or
  • Perform other functions or serve other purposes, as disclosed to you at the point of collection or as required or permitted by law.

If Boomi is involved in a merger, acquisition, or sale of all or a portion of its assets, you will be notified via email and/or a prominent notice on our Website of any change in ownership or uses of your Personal Information, as well as any choices you may have regarding your Personal Information.



We may share Personal Information with corporate affiliates—businesses in the Dell group of companies—to carry out transactions you request, to make our business or that of our corporate affiliates more responsive to your needs, including so that our corporate affiliates may provide you with information about those corporate affiliates’ products and services, or for research or analysis. We may also disclose Personal Information in connection with legal orders from law enforcement or other government bodies; as required by law or regulation; to protect the rights of Boomi, its customers, the public, or others; to combat fraud or criminal activity; or with your consent.

In addition, we may share Personal Information to carry out transactions you request with Business Partners that help Boomi or our corporate affiliates customize, analyze and/or improve our communication or relationship with you. This may include requests relating to Boomi products or services. We will only share Personal Information with Business Partners who share Boomi’s commitment to protecting your Personal Information. Except as described above, we will not disclose Personal Information to third parties for their own marketing purposes unless you have provided consent.

We may disclose your Personal Information for any purpose with your consent.

We may share information with a purchaser of all or part of Boomi, Dell or our corporate affiliates.

We may aggregate or de-identify information so that it does not identify you and share that and other non-personal information with third parties for any purpose.



We will retain your Personal Information as necessary in connection with the purposes described in this Privacy Statement, for as long as your account is active, and in accordance with Boomi’s retention policies and applicable law. For more information on the relevant timeframe or criteria to determine the retention period please contact



Boomi may transfer your Personal Information to other companies within the Dell group and/or to our Business Partners, if required for the purposes described in this Privacy Statement.  This may involve the transfer of your Personal Information to countries outside your home country or region, including outside the European Economic Area if that is your region, which may have a different level of data protection from your home country.  Such countries may include, without limitation, the United States and other countries in which Boomi or its parent company, corporate affiliates or Business Partners maintain facilities.  In order to provide adequate protection for the transfer of your Personal Information, we have in place contractual arrangements (such as the European Commission’s Standard Contractual Clauses as appropriate) with our parent company, corporate affiliates and Business Partners in respect of such transfers. We will take all reasonable technical and organizational measures to safeguard Personal Information we transfer.



Where the processing of your Personal Information is subject to EU data protection laws, you have a defined set of data subject rights.  For more on these EU Data Protection Rights, click here.



You may choose to receive or not receive marketing communications from Boomi by indicating your preferences. Opportunities to select your preferences include the following:


  • You can click “unsubscribe” in any marketing email communications we send you, or
  • You can send us an email at;
  • If you wish to change or update your Personal Information, please contact us at


Please allow up to 10 business days for your email preferences and any updates of your Personal Information to take effect.  We will then retain your information for as long as your account is active or as needed to provide you services and as necessary to comply with our legal, regulatory or compliance obligations. If you opt out of receiving marketing communications, we may still communicate with you in connection with transactions you request and/or servicing your account.


Any marketing by Boomi, or any third parties on behalf of Boomi, will be conducted in accordance with applicable laws and include (where applicable) methods to allow you to express your preferences (including being removed from our advertising and marketing lists as set out above).



Boomi is committed to protecting the security of your Personal Information.  Boomi takes all reasonable steps to protect your Personal Information from misuse, interference and loss, as well as unauthorized access, modification or disclosure. The ways we do this include:

  • Using encryption when collecting or transferring sensitive information, such as credit card details;
  • Having in place technical and organizational measures designed to ensure the ongoing integrity, availability and resilience of processing systems and services;
  • Limiting physical access to our premises;
  • Limiting access to the information we collect about you;
  • Ensuring that we and our Business Partners have appropriate security safeguards to keep Personal Information secure; and
  • Where required by law, destroying or de-identifying Personal Information.


We encourage you to keep any passwords you use confidential and to be careful to avoid “phishing” scams where someone may send you an email that appears to be from Boomi asking for your personal information.  Boomi will not request your ID or password through email.



Boomi takes children’s privacy seriously. We do not knowingly collect Personal Information from children through our Website. If you are a child as understood by laws of your country, please do not submit any Personal Information through our Website without the express consent and participation of a parent or guardian.





Our Website uses “cookies” to enable you to sign in to our services and to help personalize your online experience. These technologies and the information collected about you may be used to track your activity across multiple devices. Where appropriate, we use cookies to store your preferences and other information on your computer in order to save you time by eliminating the need to enter the same information repeatedly.

A cookie is a piece of text that is placed on your computer’s hard drive. Depending on the settings you have selected, your browser adds the text to your device as a small file. Many browsers are set to accept cookies by default.  You have the ability to accept or decline cookies as you prefer.  The Help portion of your web browser, most likely found on the toolbar, typically tells you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether.




As is true of most web sites, we gather certain information automatically and store it in log files. This information includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and clickstream data. We use this information, which does not identify individual users, to analyze trends, to administer the site, to track users’ movements around the site and to gather demographic information about our user base as a whole. We may link this automatically-collected data to Personal Information in order to personalize our communications with you.




Boomi also works with third party advertising and personalization partners that use cookies and Internet browsing to help us display personalized content and appropriate advertising during your visits to our Website and other websites. For example, if you view a product on our Website, you may see offers for similar products on other websites you visit.  Cookies placed by our third party partners also assist us with measuring the performance of our advertising campaigns, the links and ads you click on, other actions you take on those web pages, and the site from which you came before arriving at a web page. These cookies can be effective whether you are on or another website. If you opt out of receiving targeted display advertising, the data associated with these cookies will not be used.

Similarly, third parties use cookies to deliver advertising for companies other than Boomi to you on the Internet, whether you are on our Website or another website, based on your visits to our Website and other websites, and to measure the effectiveness of those advertising campaigns. These cookies assist the third parties in identifying the pages you view, the links and ads you click on, other actions you take on those web pages, and the site from which you came before arriving at a web page.

To enable you to opt-out of interest-based advertising delivered by partners working with Boomi, or to customize your experience on our Website, please visit Boomi’s Manage Cookies webpage hosted by Evidon to opt out. If you opt-out, you may still see Boomi ads on our Website and other websites, but those ads will not be customized to you by Boomi or our partners.


Please note that while you may have the opportunity to opt-out of targeted advertising through the Boomi Manage Cookies webpage and you may be able to control the use of cookies through your web browser as described in the “How We and Our Partners Use Cookies” section above, some web browsers may also give you the ability to enable a “do not track” setting. This setting sends a special signal to the websites you encounter while web browsing. This “do not track” signal is different from disabling certain forms of tracking by declining cookies in your browser settings, as browsers with the “do not track” setting enabled still have the ability to accept cookies.  Boomi does not respond to web browser “do not track” signals at this time. If we do so in the future, we will describe how we do so in this Privacy Statement. For more information about “do not track,” visit




Some marketing you receive, including email marketing, may also be personalized based on your visits to our Website and your browsing and purchase history. In addition, when you click on some links in email marketing you receive, our email service provider may place a cookie on your browser. This cookie would be linked to your email address and used to gather information about the products and services you view on our Website. Information gathered may be used to personalize and customize future email marketing messages you receive. You may opt out of this use by clicking on the unsubscribe link provided in every personalized email marketing message you receive sent from or on behalf of Boomi.




Boomi or its Business Partners may use web beacons on our website, in our email messages, in our advertisements on other websites, or in our advertisements in others’ email messages. Similarly, third parties whose content or ads appear on our Website, may also place web beacons in their ads or emails for purposes of measuring the effectiveness of the content, ads or email messages.

A web beacon is an electronic image that can be used to recognize a cookie on your computer when you view a web page or email message. Web beacons help us measure the effectiveness of our Website and our advertising in various ways. For example, web beacons may count the number of individuals who visit our Website from a particular advertisement, or who make a purchase from our Website after viewing a particular advertisement, or they may tell us when a web page is viewed and provide a description of the page where the web beacon is placed. Web beacons may also measure the effectiveness of our email campaigns, by counting the number of individuals who open or act upon an email message, determining when an email message is opened and determining how many times an email message is forwarded. Subject to local laws, we may combine the information that we collect through web beacons with other Personal Information we have collected from you.

The information we collect through web beacons may include some limited Personal Information, and web beacons allow us to recognize users by accessing Boomi cookies. We may also combine the information that we collect through web beacons with other information we have collected from you. We use all of this information to better tailor our marketing to you and may use this information for other purposes, such as to enable a shopping cart, customize content on our Website and undertake internal research.

We may allow some of our Business Partners to compile individual information or aggregated statistics from the use of web beacons on our site by Boomi, its agents or others, to determine the effectiveness of online marketing and to develop statistics on how often clicking on an advertisement results in a purchase or other action on the advertiser’s site. Aggregate information is anonymous and may include demographic and usage information. No Personal Information about you is shared with Business Partners for this research.

You can make some web beacons unusable by rejecting cookies in your web browser as described in the How We and Our Partners Use Cookies section above.

When you visit our Website or view one of our email messages, we may use pixel tags (also called “clear” gifs), tracking links and/or similar technology to note some of the pages you visit on our Website. We may also use pixel tags to determine what types of email your browser supports. We may use the information collected through web beacons, pixel tags, tracking links and similar technology in combination with your Personal Information to personalize your experience on our Website and to provide you with more useful and relevant advertisements.


Our Website includes social media features, such as a Facebook Like button and widgets, such as the “Share this” button or interactive mini-programs that run on our Website. These features may collect your IP address, which page you are visiting on our site, and may set a cookie to enable the feature to function properly. Social media features and widgets are either hosted by a third party or hosted directly on our Website. Your interactions with these features are governed by the privacy statement of the company providing it, not by this Privacy Statement.



Our Website may contain links to third-party sites. Boomi cannot control and is not responsible for the privacy practices of such third-party sites. Boomi encourages users to be aware when they leave our Website, and to read the privacy statements of each website they visit. This Privacy Statement applies only to Boomi.



Our Website offers publicly-accessible blogs or community forums. Please be aware that any information you provide in these blogs or forums may be read, collected, and used by others who access them. To request removal of your Personal Information from our blog or community forum, contact us at In some cases, we may not be able to remove your Personal Information, in which case we will let you know if we are unable to do so and why.




This Privacy Statement is effective as of May 25, 2018. Boomi reserves the right to change this Privacy Statement at any time. If Boomi materially changes its Privacy Statement, we will either notify users via e-mail or via a prominent notice posted on our Website prior to the change becoming effective. (see Changes are effective as of the date we post them on the Boomi Privacy Statement page. We encourage you to periodically review this Privacy Statement to be informed of how we are using and protecting your Personal Information.



The Data Representative for Boomi, Inc in the European Economic Area is:

Dell Products

70 Sir John Rogerson’s Quay

Dublin 2, Ireland



If you have questions about this Privacy Statement or would like to contact us for any reason regarding our privacy practices, you may :

  1. Contact Boomi via e-mail at or
  2. Send postal mail to the following address:
    Boomi, Inc., 1400 Liberty Ridge Drive
    Chesterbrook, PA 19087
  1. Boomi’s Data Representative, Dell Product (Ireland), may be
    Dell Product
    Attention: Law Department – Privacy
    70 Sir John Rogerson’s Quay Dublin 2, Ireland


Last Updated May 25 2018