Boomi World Tour Sydney Logo

icon1 12 – 13 November 2025
icon2 The W Hotel – Sydney, AU

APJ Partner Summit 2025
Unlimited

Boomi is pleased to invite all our valued Partners to our annual APJ Partner Summit on Wednesday, 12th November ahead of joining us for Boomi World Tour Sydney on Thursday 13th November.


Don’t miss Boomi World Tour Sydney 2025—featuring major announcements, inspiring keynotes, and valuable peer-to-peer networking opportunities.


We are combining the APJ Partner Summit with Boomi World Tour Sydney, giving our partners the opportunity to attend both events. The first day will feature content designed specifically for our partners and day two will feature further Boomi updates relevant to partners, customers and future users of Boomi solutions.

Why attend?

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Learn.

Participate in Partner Enablement sessions that will help you take advantage of the full Boomi Enterprise Platform to continue to grow your business.

 

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Discover.

What’s new in the Partner Program and hear how we are working to make it even easier to do business with Boomi.

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Share your feedback.

Engage in Sessions with Boomi Channel leaders and share your feedback on how we can build towards even greater successes.

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Celebrate.

Recognize the outstanding achievements of our APJ Partner Award winners! These partners have demonstrated exceptional innovation, collaboration, and impact across the region.

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Make Connections

Meet customers and prospects in a setting designed for building connections with business decision-makers, IT professionals, and developers looking for integration and automation solutions. Connect with Boomi executives and technical expert users and network with Boomi sales and partner management.

Agenda

Unlock UNLIMITED potential with expert sessions delivering real-world value. Check back often as we update this page with a jam-packed agenda.
Partner Summit 12 Nov
Wednesday
12 November - Partner Summit

8:00 AM – 9:00 AM

Registration Open

9:00 AM – 9:06 AM

Welcome to Boomi World Tour

Jim Fisher, Vice President of Channels & Partners, Asia Pacific & Japan, Boomi
Lisa Hills, ANZ Alliances Director, Boomi

9:06 AM – 9:36 AM

Winning with APEX: A Programmatic Approach to Partner Success

Greg McCreanor, Head of Partner Advisory, Boomi

9:36 AM – 10:06 AM

Driving Focus and Creating Demand: Experience Around Asia

Jim Fisher, Vice President of Channels & Partners, Asia Pacific & Japan, Boomi & Roy Wakim, Director of Channels & Alliances, Asia, Boomi

10:06 AM – 10:45 AM

Morning Tea

10:45 AM – 11:21 AM

Strategically Solving the Modern Integration Challenge: The Boomi Enterprise Platform

Greg McCreanor, Head of Partner Advisory, Boomi & Michael Bachman, Head of Research, Architecture, and AI Strategy, Boomi

11:21 AM – 11:51 AM

Aligning with the Transformation Agenda: Driving Customer Value & Success

Lindsay MacDonald, Business Value Consulting APJ, Boomi

11:51 AM – 1:00 PM

Boomi’s Competitive Landscape & Positioning to Win

Dave Fahey, VP Market Intelligence, Boomi

1:00 PM – 2:00 PM

Partner Welcome Lunch

2:00 PM – 2:33 PM

Partner Business Update

Dan McAllister, Senior Vice President of Global Alliances and Channels, Boomi

2:33 PM – 3:03 PM

Preview Product Roadmap

Thomas Benjamin, Senior Vice President, Product Development Engineering, Boomi

3:03 PM – 3:28 PM

AI Showcase

Chris Hallenbeck, Senior Vice President and General Manager, AI and Platform, Boomi

3:28 PM – 3:45 PM

Afternoon Tea

3:45 PM – 4:15 PM

Enablement, Community & Partner Program Update

Michelle Anthony, VP Partner Marketing, Boomi & Ganka Bobeva-Rosevear, Director, Partner Programs & Operations, Boomi

4:15 PM – 4:45 PM

Panel: Accelerating Success: Boomi Go-to-Market Strategies for Partners

4:45 PM – 4:55 PM

Celebrating Excellence: Boomi Partner Awards 2025

Dan McAllister, Senior Vice President of Global Alliances and Channels, Boomi & Jim Fisher, Vice President of Channels & Partners, Asia Pacific & Japan, Boomi

4:55 PM – 5:30 PM

Powering Possibility: Insights from Boomi’s APJ Partners

Join us for an exclusive panel featuring a select group of Boomis APJ Partners —organizations at the forefront of innovation, integration, and impact. In this dynamic session, award-winning partners will share real-world strategies, lessons learned, and the key drivers behind their success with Boomi.

Discover how these top-performing partners are transforming industries, delivering measurable outcomes for customers, and shaping the future of connected business across the region. This conversation will inspire new ideas and reveal what’s possible when technology and collaboration converge.

5:30 PM – 6:30 PM

Partner Networking Reception

Speakers Spotlight

Hear from industry luminaries and thought leaders on the forefront of:

Integration, Automation, Artificial intelligence, and Connectivity.

 Dan McAllister
Dan McAllisterSenior Vice President of Global Alliances and Channels
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Michelle Anthony
Michelle AnthonyVP Partner Marketing
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Greg McCreanor
Greg McCreanorHead of Partner Advisory, APJ
Jim Fisher
Jim Fisher Vice President - APJ Channels, Boomi
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Chris Hallenbeck
Chris HallenbeckGM, AI + Platform
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Lindsay MacDonald
Lindsay MacDonaldValue Consulting Principal, APJ - Boomi
Ganka Bobeva-Rosevear
Ganka Bobeva-RosevearDirector, Partner Programs & Operations, Boomi
Roy Wakim
Roy WakimDirector of Channels and Alliances, Asia - Boomi
Lisa Hills
Lisa HillsANZ Alliances Director, Boomi
Dan McAllister
Dan McAllister
Senior Vice President of Global Alliances and Channelslinkedin
Dan McAllister
Senior Vice President of Global Alliances and Channelslinkedin

Dan brings over 25 years of demonstrated success developing and executing partnership strategies that drive ecosystem growth and revenue. He is responsible for leading Boomi’s global channel and alliance programs, which include identifying and cultivating strategic partnerships to help drive sales, expand the company’s reach, and grow its business through win-win relationships with the partner community.

Prior to Boomi, Dan led global teams and achieved industry-leading growth at Salesforce, MuleSoft, Box, NetSuite, Crystal Decisions, and SAP.

Dan holds a BS from Clarkson University and a MBA from Hofstra University.

Michelle Anthony
Michelle Anthony
VP Partner Marketinglinkedin
Michelle Anthony
VP Partner Marketinglinkedin

Michelle Anthony is a dynamic and results-oriented B2B marketing leader with 30 years of experience dedicated to empowering sales teams and driving growth. With a comprehensive understanding of the entire marketing function, Michelle is particularly renowned for her subject matter expertise in partner ecosystems, thought leadership, and demand generation. She thrives in fast-paced environments, leveraging her high energy and ability to seamlessly blend analytics with creative strategies to engage partners, clients and prospective customers throughout their buying journey.

Beyond her professional achievements, Michelle enjoys spending quality time with her family in the kitchen, where they specialize in crafting delicious cake-pops. She also has a passion for international travel and immersing herself in new cultures around the world.

Greg McCreanor
Greg McCreanor
Head of Partner Advisory, APJ
Greg McCreanor
Head of Partner Advisory, APJ

Greg is the Head of Partner Advisory for Boomi in the Asia Pacific & Japan region, based in Singapore.

With nearly two decades of experience in data and application integration, Greg is a seasoned IT industry veteran. His expertise encompasses core systems such as ERP and insurance, Business Process Management solutions, and various integration technology vendors.

Greg is passionate about the strategic value that integration brings to organizations, helping them unlock their full potential through seamless connectivity and collaboration. His deep understanding of the integration landscape enables him to guide partners in leveraging technology to drive business success.

Jim Fisher
Jim Fisher
Vice President - APJ Channels, Boomilinkedin
Jim Fisher
Vice President - APJ Channels, Boomilinkedin

Jim Fisher is the Vice President of Channels & Partners, APJ, at Boomi, a category-leading, global software as a service (SaaS) company with the largest customer base among integration platform vendors.

Jim has over 35 years experience in the worldwide software marketplace and will be instrumental in building a channel and partner team with Boomi.

Fisher has previously led Direct Sales, Channel Sales, Marketing and Sales Operations in Australia, the United States and across Asia Pacific. This included regional and global management roles in Philadelphia, Hong Kong, Singapore, Japan, China, Russia and Australia.

Prior to joining Boomi, Fisher spent 5 years at MuleSoft as the Vice President of Alliances and Channels, 5 years at SAP as the VP Ecosystem and Channels – SEA and then COO ANZ at SAP and 12 years at CA in numerous roles – COO, VP Marketing APJ, VP Channels and VP GCR and SEA and previously served as Vice President Asia Pacific for Sterling Software and Managing Director for Information Advantage – Australia.

Jim has a Bachelor of Economics Degree from Macquarie University in Sydney.

Chris Hallenbeck
Chris Hallenbeck
GM, AI + Platformlinkedin
Chris Hallenbeck
GM, AI + Platformlinkedin

Chris Hallenbeck is General Manager of AI and Platform at Boomi, overseeing AI product vision, execution, and GTM strategy and helping lead Boomi’s creation of a unified platform for business automation via AI. Prior to joining Boomi, he advised CIOs and CTOs on AI adoption and digital transformation at McKinsey. Known for his deep technical acumen and for building high-performance organizations focused on enterprise customer success, he has more than 25 years of enterprise software and cloud product and GTM experience.

Lindsay MacDonald
Lindsay MacDonald
Value Consulting Principal, APJ - Boomi
Lindsay MacDonald
Value Consulting Principal, APJ - Boomi

Lindsay leads Boomi’s Value Consulting practice for the APJ region. His expert advice helps businesses across all industries overcome digital fragmentation and improve their operating efficiency and margins while reducing risk. By measuring business value, he helps businesses prioritise their strategy for maximum impact and growth. In particular, he helps organisations understand their current digital maturity and their roadmap to be ‘Ai Ready’.

Ganka Bobeva-Rosevear
Ganka Bobeva-Rosevear
Director, Partner Programs & Operations, Boomi
Ganka Bobeva-Rosevear
Director, Partner Programs & Operations, Boomi

Ganka is a senior programs and operations leader with over 15 years of experience across industries, stages of organizational development and maturity. She focuses on the partner experience and the internal channel organization ensuring alignment with the broader organization. Her revenue operations background allows for a thorough understanding of systems, processes and analytics to ensure program success and growth. Ganka is a partner advocate both within Boomi and her professional network.

Roy Wakim
Roy Wakim
Director of Channels and Alliances, Asia - Boomi
Roy Wakim
Director of Channels and Alliances, Asia - Boomi

An accomplished Technology Channel Leader with more than two decades of experience in channel development, sales, and innovative go-to-market solutions. Roy specializes in building strategic, localized partnerships across the Asia region that drive mutual success. His approach combines disciplined execution with a passion for fostering a culture of adaptability and innovation, empowering my teams and partners to achieve their strategic objectives.

Lisa Hills
Lisa Hills
ANZ Alliances Director, Boomi
Lisa Hills
ANZ Alliances Director, Boomi

Lisa began her IT career in retail, where she quickly discovered a passion for building meaningful long-term relationships. A move into the Software channel marked a shift in Lisa’s career—from transactional thinking to long-term partner network building.

With over 14 years of experience in the partner ecosystem—six of those have been spent here at Boomi as the ANZ Alliance Director. Throughout her time with the company, Lisa has consistently been recognised as a top performer, earning both the APJ Channel & Alliances Partner Manager Award and the prestigious Boomi Elite award every year.

Known for her ability to build and scale high-impact partnerships, Lisa combines strategic thinking with hands-on execution to drive growth and alignment between internal teams and external partners. Her approach is grounded in transparency, trust, and shared success, making her a valued advisor and collaborator across the business.

Guided by the belief that “success is best when it’s shared,” Lisa plays a pivotal role in helping shape the future of the ANZ partner ecosystem.

Register to attend Partner Summit and Boomi World Tour