Category: Salesforce Integration
August 14th, 2018
Low-Code Integration Helps Hardworking Bots Earn Their Keep
Imagine a world where all your manual, mundane tasks could be completely automated. Where you have a personal assistant who knows how and where to get things for you. It can constantly learn about you and can be ready and able to help at all times. Utopia!
Well, we’re not quite at a utopia yet. But we’re getting closer. There are a lot of contributing technologies helping move things forward. Bots are one of them.
July 27th, 2018
Demystifying Integration: Answering the Questions You Were Afraid to Ask
Gartner has an adoption curve that it applies to emerging technologies. The curve has five stages:
- Innovation trigger
- Peak of inflated expectations
- Trough of disillusionment
- Slope of enlightenment
- Plateau of productivity.
The concept of integration falls somewhere between the “trough of disillusionment” and the “slope of enlightenment.” Integration as a technology has been around for a while. Most people have heard the word enough times that they think they know what it means — until they are asked to define it.
June 29th, 2018
For the Connected Business, Low-Code Workflow Needs Low-Code Integration
Low-code workflow automation platforms speed delivery of applications and workflows. And, as businesses recognize that these platforms can scale, their use increases. But their value is diminished if the platforms can’t connect across your application and data ecosystem.
A best of breed workflow automation platform may rapidly create workflows to automate business processes, but if it can’t easily connect to other SaaS application or an on-premise database, it just creates another problem to solve — integration.
June 8th, 2018
How Accenture and Dell Boomi Are Helping Utility Companies Modernize Their Digital Infrastructures
It is no longer business as usual for utility companies across the globe. Their customers now expect all digital experiences to measure up to the best mobile app, while deregulation, rapidly evolving energy technologies, and the Internet of Things are placing enormous pressure on utility providers to evolve.
To help utility providers modernize their IT infrastructure to drive digital transformation, Accenture has created the Accenture Customer Experience Solution (ACES) for Utilities.
June 3rd, 2018
Boomi Helps Salesforce Provide a 360-Degree View of the Customer
Salesforce is the world’s #1 customer relationship management (CRM) company, with more than 150,000 subscribers. As more organizations move to a customer-centric approach with cloud-based applications and services, it’s likely that Salesforce will only continue to gain momentum.
However, Salesforce on its own cannot solve the data complexity of hybrid IT systems. Typically, data resides within distributed applications across the enterprise. Software platforms for order management, fulfillment, billing, analytics and customer service may each contain a different set of data, overlapping in some key areas but separately maintained.
April 30th, 2018
How NetSuite Retailers Can Deliver an Omnichannel Customer Experience
Retailers running Oracle NetSuite have a sound enterprise resource planning (ERP) foundation for financial, inventory and order management. NetSuite also provides ecommerce, point-of-sale (POS) and customer relationship management (CRM) capabilities, but many retailers elect to use best-of-breed software for those functions. Often, third-party marketing automation software will also be in place.
That introduces challenges in how merchants can meet rising customer expectations for a seamless omnichannel experience. Integration that connects NetSuite with disparate systems is mandatory for retailers to gain a unified 360-degree customer view and deliver personalized engagement across all channels.
March 28th, 2018
The Future of the Integration Cloud Is Available Today…and It’s Boomi
On Wednesday, March 20, 2018, Salesforce announced the signing of a definitive agreement to acquire MuleSoft for approximately $6.5 billion. Salesforce indicates that MuleSoft will power what it is calling its new “Salesforce integration cloud.”
That is a great vision and promise. It is one that we enthusiastically support. The best news? The Integration Cloud is available today. It’s been here for more than a decade. It’s called Boomi.
January 29th, 2018
4 Ways That Top-Performing Sales Teams Make the Most of Data Integration, API Management and Workflow Automation
We’re living in the Age of the Customer. It’s an age without sales pitches.
That’s a conclusion from Salesforce’s second annual “State of Sales” report, which was released last fall.
“No sales pitches” doesn’t mean that salespeople are sitting anxiously in their cubicles, waiting for the phone to ring. It means consultative selling is more important than ever.
Thanks to the Internet, customers are far more informed about your products and your competitors long before your salespeople talk to them.
November 20th, 2017
Integration Helping Salesforce Bring Intelligence to the Connected Business
Dreamforce, Salesforce’s spectacular annual conference, was once again a showcase for how Boomi and Salesforce partner to bring intelligence to connected businesses.
Dreamforce is one of the cloud industry’s largest and most important annual conferences. We were there in full force, with a great mix of customer and product sessions. Attendees flocked to our main booth, our Boomi Flow Kiosk, and our Boomi IoT site in the Developer Forest.
November 7th, 2017
Dell Boomi Debuts New Connector for Salesforce Platform Events
At the annual Dreamforce conference this week in San Francisco, Dell Boomi introduced a new integration connector that will help organizations make the most of new Salesforce Platform Events technology for accelerating business processes.
The Boomi Salesforce Platform Events Connector is just the latest in a long and successful partnership between Boomi and Salesforce. Run on pure, cloud-native architectures, both platforms provide the benefits of low-code development and artificial intelligence to help build connected businesses.