A fast-growing third-party logistics provider based in Belgium, Netherlands, U.K., and U.S. is improving customer experiences and internal IT efficiency by modernizing from on-premises legacy middleware to Boomi’s cloud-native integration platform.

Geschäftliche Ziele

Customer satisfaction is the top goal for third-party logistics provider Bleckmann, which ships more than 20 million fashion, lifestyle, and consumer electronics products a year to B2B and B2C customers.

With rapid growth in recent years, speed and agility became more important for Bleckmann to efficiently distribute goods from over 200 brand partners. Outdated technology and rising complexity made that difficult.

Bleckmann knew it needed to upgrade from an on-premises integration framework to orchestrate supply chain processes supporting global operations.

Herausforderungen bei der Integration

With a legacy middleware integration platform, Bleckmann IT developers had to custom-code each new interface to onboard customers, while customers needed to adapt their own systems to interoperate with Bleckmann’s.

As a result, customer onboarding could require months of manual work. Bleckmann struggled to find developers with specialized skills, while poor visibility made it tough to identify and troubleshoot any issues.

Working with IT consultancy B-flow, Bleckmann selected the Boomi Enterprise Platform for its flexibility, scalability, and ease of use.

Wie Boomi geholfen hat

Migrating 1,500 interfaces to Boomi, Bleckmann uses the platform to connect with customer ERPs and systems for warehouse management, transportation, customs clearance, and ticketing.

The IT team has transparency to pinpoint issues before they impact customer experiences, and can identify opportunities for improvement. Support agents can now view customer orders, enhancing satisfaction. Bleckmann credits B-flow for aiding its transformation.

“We can always count on B-flow to help us with new integrations and new technologies,” says Tom Verstichel, head of integration.


Bleckmann has improved customer onboarding speed and efficiency 50 percent while eliminating downtime that was not uncommon in the past. Boomi’s low-code ease of use lets developers ramp up quickly while sidestepping the need to find IT pros with legacy middleware skills. Bleckmann has:

  • Improved customer experiences and satisfaction
  • Enhanced order and fulfillment service quality
  • Minimized manual work for internal and customer IT teams
  • Increased scalability for peak volume workloads
  • Gained ability to innovate and optimize