Boomi AtomSphere Gains Rapid Adoption Among System Integrators as Cloud Integration Platform of Choice

Growing Number of System Integrators Embrace Boomi’s Revolutionary Integration Platform to Capitalize on Revenue Opportunities and Maximize Profitability

BERWYN, PA — 09/16/09 — Boomi, the market and technology leader for on-demand integration, today announced it has recently added Black Iron Group, Echo Lane, EnabledSuccess, Trajectory and Intellect International to its growing network of system integrator partners. More than 25 independent system integrators (SIs) now use Boomi’s integration platform to provide their customers seamless integration solutions (whether SaaS-to-SaaS or SaaS-to-On-premise). Boomi makes it easy for these SIs to expand their services and deepen their relationships with customers, as well as develop new and recurring revenue streams for SaaS integration.

With Boomi AtomSphere, the industry’s first integration platform-as-a-service, SIs gain considerable competitive advantage over vendors who employ conventional integration products and appliances. SIs benefit from a seamless platform to centrally deploy and manage all customers and gain a unified view into their collective client base. Implementation projects, including complex, multi-site implementations can be accomplished without the cost of traveling onsite or the need for awkward “remote access” practices. In addition, with Boomi Widgets, SIs can productize their intellectual property to create repeatable integration solutions for common business applications. And, SIs can choose to offer their integration products privately to only their customers or publish them publicly to the entire Boomi community while participating in Boomi’s revenue-share program.

“We are always looking for new ways to offer better service and value to clients while also growing revenue,” said Peter Anderson, Managing Partner, Black Iron Group. “Working with Boomi has enabled us to do both. When both partners as well as our customers see value, everyone benefits.”

“We have evaluated a number of partners and Boomi truly provides one of the best integration platforms,” said Alana Kaselitz, Principal & Founder, Echo Lane. “We are able to expand our offerings and take advantage of efficiencies within our client base. As a result, we can pass on these efficiencies to our clients and add more pre-built integrations to our service offerings.”

Boomi continues to build on its successful momentum in 2009 by adding more than 100 customers from January to June 2009 and doubling its record growth rate from 2008. Boomi’s innovation and success has been recognized through a number of awards so far this year, including the AlwaysOn Global 250, the AlwaysOn East 100, and the SIIA CODiE for Best On-Demand Platform.

“SIs are choosing to work with Boomi because we have created a universal and seamless integration platform which greatly enhances productivity and efficiency and makes it easy to quickly form partnerships through our community of application vendors, customers, and other service providers,” said Bob Moul, CEO of Boomi. “The power of the AtomSphere platform is the fact that it’s truly multi-tenant which allows for centralized deployment and management, creation of hierarchical user communities, and the ability to easily extend core capabilities into customized products and services in a true SaaS model.”

For more information about Boomi’s SI program, visit www.boomi.com/partners

About Boomi

Boomi is the market-leading provider of on-demand integration technology and the creator of AtomSphere, the industry’s first integration platform-as-a-service. AtomSphere connects providers and consumers of SaaS and on-premise applications via a pure SaaS integration platform that does not require software or appliances. ISVs and businesses alike benefit by connecting to the industry’s largest network of SaaS, PaaS, on-premise and cloud computing environments in a seamless and fully self-service model. Leading SaaS players such as salesforce.com, NetSuite, Intuit, @Task, Taleo, and Zuora rely on AtomSphere to accelerate time to market, increase sales, and eliminate the headaches associated with integration. Recent Boomi awards include the SIIA CODiE for Best On-Demand Platform; the AlwaysOn East 100; the AlwaysOn Global 250; and the JMP Securities Hot 100. For more information about Boomi, visit www.boomi.com.