By Nathan Gower
Last year highlighted the importance of being responsive and adaptable during periods of significant change. The pandemic outbreak led to supply chain disruptions, consumer demand spikes, and countless regulations limiting travel and gatherings. The organisations that adapted fastest were often those digitally prepared for this seismic shift.
CIOs and IT executives played critical roles in helping businesses of all sizes navigate the uncertainties of 2020. Today, they remain vital in continuing the digitalisation and modernisation of IT infrastructure to help build resilience and responsiveness, and improve user experience for employees, managers, and customers.
Simplifying the Path to Digital Transformation
To help businesses understand how digital transformation can enhance customer engagement, create new revenue streams, and better serve employees and customers, we’re sponsoring the 2021 Gartner® IT Symposium/Xpo™, “Guiding CIOs and IT Executives to Accelerate Digital Business.”
This virtual event will be streaming live on the 25th – 27th October 2021 with attendees getting critical advice and insights about digitalisation’s role in creating seamless user experiences and better ways of working.
Gartner has gathered experts from across industries to explore enterprise-wide digitalisation, understanding what to accelerate, how to unlock resources for digital investment, and make meaningful cultural changes that drive innovation.
The aim has always been to simplify and clarify the technologies and practices that help businesses perform better; providing senior leaders with indispensable business insights, advice, and tools they need to succeed.
Gartner recently positioned Boomi as a Leader in its 2021 Magic Quadrant™ for Enterprise iPaaS – recognising our solution’s ability to build a seamless digital experience for the eighth consecutive year.
Our shared passion for delivering insights and experiences that help businesses operate intelligently has made our sponsorship for this event a no-brainer. We want to help CIOs and IT executives find the right technologies and practices to lead more strategic decision making and innovation within their respective industries.
Delivering Digital Expertise and Experience
Boomi’s mission is to provide businesses with the technology to leverage next-generation efficiency and intelligence. These solutions simplify the way organisations connect with employees, customers, suppliers, and partners by providing convenience and oversight.
As part of our sponsorship of the Gartner Symposium, we’ll be hosting two virtual sessions during the event and provide attendees a virtual booth where they can download exclusive content, read the latest product information and customer reviews, and book one-on-one meetings with our Boomi experts to discuss their own digital transformation plans.
Streamline and Simplify at Scale With Boomi
Our two exhibitor sessions for the event explore digital transformation across two different sectors – petrochemical and financial services. Each session provides a different perspective on what digital transformation entails, what challenges to expect, and the benefits that can be delivered to businesses.
Our first session, “Ampol Removes a “Spaghetti Junction” to Aid Historic Rebrand,” will be streaming Monday, 25 October, 14:15-14:35 AEDT. Ampol Australia’s Head of Technology, Lindsay Hoare will sit down with Boomi Director for Solution Consulting APJ, David Irecki.
The pair will look at Ampol’s digital transformation at the heart of its 2020 rebranding. Hoare will explain how Ampol used Boomi to connect its digital systems and simplify a “spaghetti junction” of integrations to create a single point of truth for data services.
Ampol’s newfound efficiency and interconnectivity delivered enterprise-wide visibility, which is driving innovation while simplifying service delivery for staff and customers alike. Join this session to see how companies can meet strategic imperatives through connected back-end systems and cohesive data – creating an intelligent network of seamless digital experiences.
Our second session, “How To Deliver at Speed a Seamless Digital Experience with Integration,” will be a roundtable discussion between Boomi and lending and payment fintech WLTH. The session streams live Tuesday, 26 Oct, 14:15-15:00 AEDT in Exhibitor Session Room 6 – offering insights from peers on fast-tracking IT to efficiently deliver a consistent digital customer experience tailored to customers’ needs.
Join speakers Dave Chapman, CTO at WLTH, and me as we look at digital transformation, modernising technologies, and optimising processes to create digital experiences that keep customers coming back and ensure employees are working at their best.
Digitalisation and Your Business
No matter the business size, industry, or purpose, any organisation can benefit from a more digitally connected and intelligent infrastructure. As more customers shift towards online services while workers expect greater flexibility, the digital channels that makes this possible can provide real efficiency, transparency, and convenience for businesses.
Since COVID has changed the way that many people access different products and services, the value of experience has become more important than ever. Being experience-driven helped many organisations maintain business continuity and communication during the uncertainties of the pandemic. Today, digital experience is crucial in connecting businesses with staff and customers to drive improvement, innovation, and longevity.
Gain a better understanding of how digital transformation can help shape alternative work styles, diversify supply chains, and automate functions. Join us for Gartner IT Symposium/Xpo: “Guiding CIOs and IT Executives to Accelerate Digital Business,” 25 – 27 October 2021. For more information or to register for the event, visit the event website.
Gartner, IT Symposium/Xpo, and Magic Quadrant are registered trademarks of Gartner, Inc. and/or its affiliates in the U.S. and internationally and are used herein with permission. All rights reserved.